A Practical Guide to Designing for the Web aims to teach you techniques for designing your website using the principles of graphic design.
Featuring five sections, each covering a core aspect of graphic design: Getting Started, Research, Typography, Colour, and Layout. Learn solid graphic design theory that you can simply apply to your designs, making the difference from a good design to a great one.
See details here: http://amzn.to/1i8HvAs
Better Half is a fictional wine brand launching on to the market with an alternative target audience to conventional traditional brands. They’re target market is young males aged 18-28. The brands ideals and values lean towards a more casual approach to wine drinking, with the intention of introducing a less intimidating approach to wine with regards to product description.
The idea behind the brand identity I created was to link visuals within the branding back to the idea of food; introducing food pairing as a concept to new drinkers rather than saturating the audience with information about the source and status of the product.
From start to finish the presentation of the product and the construction of the identity has been configured with the intention of presenting a juxtaposition of visual styles; combining tradition with modern design to represent the way in which the brand and the product identify the requirement within the industry for an increased awareness with regards to the diversification of consumers needs.
Burn Your Portfolio book written and designed by Michael Janda. Published by Peachpit Press in 2013. Available at Amazon, and other booksellers worldwide.
More information is available on Behance.